{"product_id":"lancome-genifique-ultimate-serum-115ml","title":"Lancôme Génifique Ultimate Serum 115ml","description":"\u003cdiv style=\"background:#fdf0f3;border-left:4px solid #e8a0b0;padding:14px 16px;margin-bottom:24px;border-radius:4px\"\u003e\n\u003cp style=\"font-weight:700;font-size:16px;color:#3f2a2f;margin:0 0 10px\"\u003eAt a Glance\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eSkin concern\u003c\/strong\u003e — Lines, uneven tone, loss of firmness, dullness\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eHero ingredients\u003c\/strong\u003e — Advanced Bifidus + Probiotic Complex, Hyaluronic Acid, Niacinamide\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eSkin type\u003c\/strong\u003e — All skin types, including sensitive\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eBest for\u003c\/strong\u003e — Multi-concern anti-ageing, daily serum step\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eSize\u003c\/strong\u003e — 115ml\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eUse\u003c\/strong\u003e — Morning and\/or evening, after cleansing, before moisturiser\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eBy\u003c\/strong\u003e — Lancôme\u003c\/p\u003e\n\u003cp style=\"color:#4a2a33;margin:10px 0 0\"\u003e✧ \u003cstrong\u003eFree UK delivery\u003c\/strong\u003e on orders over £50\u003c\/p\u003e\n\u003c\/div\u003e\n\n\u003cp\u003eIf you want a single serum that addresses multiple visible signs of ageing — lines, uneven tone, loss of firmness and dullness — without rotating products or building a complex routine around it, the Lancôme Génifique Ultimate Serum is designed precisely for that. It is the most advanced iteration of Lancôme’s Génifique serum range, with an enhanced formula built around the brand’s Bifidus + Probiotic Complex alongside Hyaluronic Acid and Niacinamide. At 115ml it is a generous size for a prestige serum — the larger format makes it practical as an everyday step rather than something used sparingly. Dermatologist-tested and suitable for all skin types including sensitive.\u003c\/p\u003e\n\n\u003ch2 style=\"color:#3f2a2f\"\u003eKey Ingredients\u003c\/h2\u003e\n\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eAdvanced Bifidus + Probiotic Complex\u003c\/strong\u003e — Lancôme’s proprietary microbiome complex, used across the Génifique range. Bifidus is a probiotic ingredient associated with supporting the skin’s natural barrier and microbiome balance. A stronger, more balanced skin microbiome is associated with a more resilient, healthier-looking complexion.\u003c\/p\u003e\n\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eHyaluronic Acid\u003c\/strong\u003e — A well-established hydrating ingredient that draws and retains moisture in the skin. Used here for its plumping and smoothing effect on fine lines and surface texture.\u003c\/p\u003e\n\n\u003cp style=\"color:#4a2a33;margin:4px 0\"\u003e✧ \u003cstrong\u003eNiacinamide\u003c\/strong\u003e — A form of Vitamin B3 used in skincare for its skin-tone evening and brightening properties. Supports a more uniform complexion and improved radiance with regular use.\u003c\/p\u003e\n\n\u003ch2 style=\"color:#3f2a2f\"\u003eHow to Use\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eApply morning and\/or evening to clean, dry skin.\u003c\/li\u003e\n\u003cli\u003eDispense 3–5 drops into the palm and warm between fingertips.\u003c\/li\u003e\n\u003cli\u003ePress gently onto face, neck and décolleté.\u003c\/li\u003e\n\u003cli\u003eFollow with your usual moisturiser.\u003c\/li\u003e\n\u003cli\u003eIn the morning, finish with SPF as the final step.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch2 style=\"color:#3f2a2f\"\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is the difference between Génifique Ultimate and Advanced Génifique?\u003c\/strong\u003e\u003cbr\u003e\nGénifique Ultimate is Lancôme’s most advanced version of the Génifique serum — it targets a broader range of visible ageing concerns simultaneously, including tone, texture, firmness and radiance. The Advanced Génifique is the original serum in the range; the Ultimate is positioned as the next step up in performance and scope.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eIs this suitable for sensitive skin?\u003c\/strong\u003e\u003cbr\u003e\nYes — the Génifique Ultimate Serum is dermatologist-tested and formulated for all skin types including sensitive. If your skin is particularly reactive, start with once-daily use and build from there.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhy is 115ml better value than a smaller size?\u003c\/strong\u003e\u003cbr\u003e\nPrestige serums are typically sold in 30ml or 50ml formats. The 115ml size means you can use the serum as a genuine daily step — morning and evening — without rationing it. At the same cost-per-ml as buying smaller sizes repeatedly, the larger format is the more practical and economical choice for anyone planning to use Génifique as a regular part of their routine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhere does this sit in a skincare routine?\u003c\/strong\u003e\u003cbr\u003e\nAfter cleansing and toning (if used), before moisturiser. In the morning, SPF is the final step after moisturiser. The serum works both morning and evening.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWhat is your delivery policy?\u003c\/strong\u003e\u003cbr\u003e\nWe offer free standard UK delivery on all orders over £50.\u003c\/p\u003e\n\n\u003ch2 style=\"color:#3f2a2f\"\u003eContinue Shopping\u003c\/h2\u003e\n\u003cp\u003eExplore our \u003ca href=\"\/collections\/shop-all-skincare\"\u003efull skincare collection\u003c\/a\u003e, browse \u003ca href=\"\/collections\/all-face-skincare\"\u003eface skincare\u003c\/a\u003e, discover more \u003ca href=\"\/collections\/beauty-brands-a-z\"\u003ebeauty brands\u003c\/a\u003e or shop \u003ca href=\"\/collections\/shop-bath-beauty-makeup\"\u003ebath, beauty and makeup\u003c\/a\u003e at Oh So Luxe.\u003c\/p\u003e","brand":"Lancôme","offers":[{"title":"Default Title","offer_id":64508994617721,"sku":"P687231","price":124.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0743\/6530\/5153\/files\/Lancome_G_nifique_Ultimate_Serum_115ml.png?v=1789237339","url":"https:\/\/www.ohsoluxe.co.uk\/products\/lancome-genifique-ultimate-serum-115ml","provider":"Oh So Luxe","version":"1.0","type":"link"}