Gucci Bloom Eau de Toilette

Gucci Bloom EDT is the lighter, fresher interpretation of the Bloom signature — a fragrance line built around a rich white floral heart of jasmine, tuberose and rangoon creeper that has become one of Gucci’s most successful modern releases. Perfumer Alberto Morillas created the original Bloom EDP in 2017; the EDT version shares the same core floral identity but with a brighter, more luminous character from the neroli and citrus opening and a cleaner, less dense base than the EDP. The result is a white floral that is immediately recognisable as Bloom but more suited to daytime and everyday wear than the richer EDP concentration. Available in 30ml, 50ml and 100ml — select your size above.

The Scent

Top notes — Neroli accord, lemon, mandarin, bergamot. The opening is bright and citrus-forward, with neroli (orange blossom distillate) giving it a soft floral warmth alongside the lemon and citrus freshness. The opening is noticeably lighter than the EDP and provides a gentler lead-in to the floral heart.

Heart notes — Jasmine buds, tuberose, rangoon creeper, orange blossom. The heart is the defining character of all Bloom fragrances. Jasmine buds give a slightly green, fresh quality rather than a heavy, heady jasmine; tuberose adds a creamy, intensely floral depth; rangoon creeper is an unusual ingredient — a climbing plant from South and South-East Asia with a floral, slightly powdery character that gives Bloom its particular softness and distinguishes it from other white floral fragrances. Together they create a rich but luminous floral heart.

Base notes — Sandalwood, orris, benzoin, musks. A warm, soft base that grounds the floral heart without competing with it. Orris (iris root) adds a cool, powdery depth; benzoin brings a soft, slightly vanilla-like warmth; sandalwood and musks give the dry-down a clean, skin-close finish.

Frequently Asked Questions

How does the EDT differ from Gucci Bloom EDP?
The EDT is lighter, fresher and more daytime-appropriate than the Gucci Bloom EDP. The EDP has a richer, denser white floral character with greater projection and longevity. The EDT shares the same jasmine, tuberose and rangoon creeper heart but the citrus and neroli opening makes it brighter, and the base is cleaner and less intense. The EDT is the better everyday option; the EDP suits occasions where more presence is wanted.

What is rangoon creeper?
Rangoon creeper (Quisqualis indica) is a flowering climbing plant native to South and South-East Asia, used in perfumery for its soft, slightly powdery floral character. It is one of the signature ingredients that gives the Gucci Bloom range its distinctive quality — it adds a softness and depth to the white floral heart that differentiates Bloom from other jasmine or tuberose-centred fragrances.

Which size should I buy?
The 30ml is ideal for trying the fragrance or as a travel size. The 50ml is the most practical everyday size. The 100ml offers the best value per ml and suits those who already know they love Bloom and want a long-term supply. Select your preferred size using the options above.

Is this a good gift?
Yes — Gucci Bloom is one of the most recognisable and consistently popular women’s fragrances of the last decade. The frosted pink bottle is immediately distinctive and makes a strong visual impression. The three size options make it easy to choose a gift at different price points.

What is your delivery policy?
We offer free standard UK delivery on all orders over £50.

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